Archive for the ‘TNT Post’ Category

CodEffect™ Returned Letter Data Capture – What is it?

Tuesday, March 29th, 2011

CodEffect - pronounced Code Effect – is a data capture system designed specifically for returned or gone-away letters. CodEffect includes full name and address information, plus it enables mailing customers to include large amounts of their own data in the barcode.

CodEffect was originally designed to perfectly capture name and address information and to reduce the capture cost. However, when customers began adding their own data into the encoded barcode, this additional information became a great way to streamline many back office functions. For example, some applications our customers use CodEffect on include updating customer databases, validating the postal addresses, segmenting documents based on their commercial value and speeding up the process of collecting survey information.

Veridata is a division of Totalpostplc                   www.totalpost.com

Tesco Clubcard was the first customer. The CodEffect process reduced Tesco’s cost of capturing returned letter data by 50% – read the Case study. Look in the window of your next Clubcard envelop and you will see two little square boxes, they are the CodEffect barcodes. Since its beginning, CodEffect has continued to grow and develop. The software now has features for letters, packets and parcels, encryption, automated data feeds into accounting, database and document management systems.

In 2008, CodEffect was shortlisted at the World Mail Awards – the Oscars of the postal industry – in the Technology category.

Veridata gone away and returned mail handling are licensed by Arbutus Ridge  as users of CodEffect. We thoroughly recommend this bar code it can save considerable amount of money and provide valuable marketing information.

We recycle all waste paper that results from processing, which helps to lower your carbon footprint. 80% of the carbon footprint of a returned mail piece is in the end of life solution

Posted in 'Gone away' mail, 'gone aways', Carbon Reduction Commitment scheme, Catalogues, DMA, Direct Mail, PAS2020, Postal returns, Returned and Undelivered Mail, Royal Mail, Sustainable Mail, TNT Post | No Comments »

Royal Mail could put up postage on direct mail by up to 19%

Tuesday, March 1st, 2011

This is not good news as the non-transactional direct mail sector is already struggling and it will probably mean that the private courier sector will follow suite and hike their prices. However there are ways to reduce the costs of direct mail.

We include catalogues in this context.

Most direct marketers would agree that embracing best environmental practice is a sensible idea. There are rewards for doing so but whether you agree that PAS2020 an onerous standard or a good discipline, the potential for reduced costs, reduced waste and increased campaign performance makes good business sense.

There also the benefit of Royal Mail’s ‘Sustainable Mail’, which offers postal services at a discounted rate if a company is proved to be compliant with PAS 2020. This can save mailers up to 4.7 percent off the standard mail tariff.

As a company dedicated to processing returned and gone way mail since 1996 we have to declare an interest in hoping that volumes of direct mail do not decline too quickly. In our part we have reduced the returns/’gone aways’ of one our larger customers (at their peak mailing 140 million pieces a year) from over 6% to under 2% saving them thousands of pounds.

Our aim is to minimise waste and thereby cut cost, by removing unnecessary volume, and by ensuring the ‘end of life’ solution where 80% of the carbon footprint occurs is addressed responsibly. We recycle all waste paper. It can also provide brand protection and reduce the opportunity for fraud – overlaying information from returns can identify hot spots/addresses and help to mitigate identity theft.

Taking care of your returns also offers a safety net from consumer backlash, because despite the economic times, consumers and the media are still being tough on brands that do business while ignoring the environmental impact.

Posted in 'Gone away' mail, 'gone aways', Carbon Footprint, Carbon Reduction Commitment scheme, Catalogues, Charities, DMA, Direct Mail, PAS2020, Postal returns, Recycling paper, Royal Mail, Sustainable Mail, TNT Post | No Comments »

Totalpost plc Managing Director David Hymers received his MBE at Buckingham Palace from Her Majesty the Queen 8th December 2010

Thursday, December 9th, 2010

8th December 2010 at the Buckingham Palace

Congratulations from Tim & Kirsty Craig at Veridata

David Hymers has been awarded an MBE for “services to Industry and International Trade” in the 2010 Queen’s Birthday Honours List.  David is Chairman & Managing Director of Totalpost Services Plc, a well respected privately owned independent market leader specialising in mailroom solutions to Companies in over 18 countries around the world.  The award recognises David’s hard work and commitment in the field of business, & for working with Business Link in the North and also with the management & Vice Chairmanship of an Export Club for Cumbria via UK Trade & Investment.

A surprised, delighted and humbled David said “Whilst I have received the award, I feel it is a testimony to all the employees at Totalpost as I know that without such a great team, we would not be doing so well, so each and every one of the team – in UK/Europe and USA – deserves a share in this recognition and I said so in my acceptance call to Her Majesties representative.”

A spokesperson for Totalpost said “We are delighted for David; the award of MBE is extremely well deserved. David has made a significant contribution to Business and to International Trade and the wider community and he has developed Totalpost Services Plc to ensure it is a substantial force in the mailroom market.”

People whose names are published in The Queen’s Birthday Honours and New Year Honours lists usually receive their award from The Queen at an Investiture in Buckingham Palace. There are usually 20 Investitures held in the Ballroom at the Palace each year. Up to 150 recipients attend each ceremony, and each recipient can nominate three friends or relations to sit in the audience to witness the occasion. The Queen enters the room attended by two Gurkha Orderly Officers, a tradition begun by Queen Victoria in 1876. Also on duty are members of The Queen’s Body Guard of the Yeomen of the Guard, which was created by Henry VII in 1485.

Veridata returned & ‘gone away’ mail handling … a Totalpost Services plc company

Posted in 'Gone away' mail, 'gone aways', Business Link, Carbon Reduction Commitment scheme, Catalogues, DMA, Direct Mail, PAS2020, Postal returns, Queen's Birthday Honours, Royal Mail, Sustainable Mail, TNT Post, Totalpost PLC | No Comments »

TNT Post joins forces with DMA to promote green direct mail

Thursday, December 2nd, 2010

LONDON – TNT Post and the Direct Marketing Association have signed a letter of understanding pledging commitment to working together to promote environmental best practice within the direct mail sector.

The letter contains a call for the responsible use of direct mail and proposes the implementation of at least two joint initiatives over the next 12 months.

TNT Post claims to have a firm track record of bringing ethical innovations to the market, including its CarbonNeutral mailing service and greenPost product, which will provide a foundation for future projects.

88% of the carbon footprint of a piece of direct mail is in the ‘end of life’ solution.

The projects will be developed by a strategy group formed of TNT Post and members of the DMA’s Mailing Houses Council, and will be aimed at businesses of all sizes.

In line with the PAS 2020 environmental standard, TNT Post and DMA will work together to deliver advice, recommendations and information to help minimise the environmental impact of direct mail.

Gillian Lyall, chair of the DMA’s Mailing Houses Council, said: “The signing of this letter of understanding indicates the DMA and TNT Post’s commitment to both the continued growth of the sector and the environment.

“It sets out a positive framework of how we, and the rest of the industry, can work together to create a more advantageous situation for all organisations operating in the sector.”

Nick Wells, chief executive of TNT Post UK, said: “As a trusted provider of postal and direct mail services and solutions to thousands of organisations large and small, TNT Post is well placed to generate interest amongst businesses and mailing houses.

“This expertise, coupled with the DMA’s market position, underpins the strength of this joint effort.” nam et ipsa scientia potestas est – For Knowledge Itself is Power

by TrueBlueTerrier » Sat Dec 19, 2009 1:31 pm http://www.brandrepublic.com/Discipline … 900409/TNT

Veridata have been committed to providing a GREEN gone away mail data capture  service for 14 years and all waste paper generated by our process  is confidentially destroyed and recycled.

Posted in 'Gone away' mail, 'Green Tax', 'gone aways', Carbon Footprint, DMA, Direct Mail, Environmental responsibility, PAS2020, Postal returns, Recycling paper, Returned and Undelivered Mail, TNT Post | No Comments »

Marketing News Direct mail ‘has had a good 2010′

Wednesday, November 17th, 2010

Monday 15th November 2010

Direct marketing has had a good year as companies have turned to its “age old attributes of targeting, respond rates and accountability” to bolster their economic recovery, a commentator has said.

Mail Marketing Week news editor Russell Parsons noted that 2010 has been a year in which the UK economy “crept diffidently but definitely out of recession”, as well as a period when many businesses utilised traditional forms of marketing in order to boost their brand exposure.

“And let us not forget that fantastic tool of engagement, the direct mail pack and how the tactile nature of that medium can help develop lasting relationships in a way that other avenues are not yet quite able,” he added.

Mr Parsons therefore suggested that 2010 could be seen as a year when traditional and new forms of media worked together as complementary, rather than competitive forces within businesses. He was speaking ahead of Marketing Week’s Engage Awards, which take place on May 24th, 2011.

Source: http://directmarketing.thomsonlocal.com/Win/News-Archive/Marketing-News/?storyId=83945

Posted in 'Gone away' mail, 'gone aways', Catalogues, DMA, Direct Mail, PAS2020, Postal returns, Returned and Undelivered Mail, TNT Post | No Comments »

TNT Post joins forces with DMA to promote green direct mail

Wednesday, October 27th, 2010

LONDON – TNT Post and the Direct Marketing Association have signed a letter of understanding pledging commitment to working together to promote environmental best practice within the direct mail sector.

The letter contains a call for the responsible use of direct mail and proposes the implementation of at least two joint initiatives over the next 12 months.

TNT Post claims to have a firm track record of bringing ethical innovations to the market, including its CarbonNeutral mailing service and greenPost product, which will provide a foundation for future projects.

The projects will be developed by a strategy group formed of TNT Post and members of the DMA’s Mailing Houses Council, and will be aimed at businesses of all sizes.

In line with the PAS 2020 environmental standard, TNT Post and DMA will work together to deliver advice, recommendations and information to help minimise the environmental impact of direct mail.

Gillian Lyall, chair of the DMA’s Mailing Houses Council, said: “The signing of this letter of understanding indicates the DMA and TNT Post’s commitment to both the continued growth of the sector and the environment.

“It sets out a positive framework of how we, and the rest of the industry, can work together to create a more advantageous situation for all organisations operating in the sector.”

Nick Wells, chief executive of TNT Post UK, said: “As a trusted provider of postal and direct mail services and solutions to thousands of organisations large and small, TNT Post is well placed to generate interest amongst businesses and mailing houses.

“This expertise, coupled with the DMA’s market position, underpins the strength of this joint effort.”

This article was first published on Marketing Direct

Nikki Sandison, Marketing Direct, 23 April 2009, 08:00AM

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Posted in 'Gone away' mail, Carbon Footprint, DMA, Direct Mail, Environmental responsibility, PAS2020, Postal returns, Returned and Undelivered Mail, TNT Post | No Comments »

Veridata Returned Mail handling is an operating division of Totalpost Services Plc

Monday, October 11th, 2010

Veridata Returned Mail handling is delighted to announce that it has recently become an operating division of Totalpost Services Plc (Totalpost). The formation of this alliance is a natural progression for Veridata, enabling the company to develop its returned and “gone away” mail data capture services for all current and future contracts.  David Hymers, Chief Executive of Totalpost Services Plc, said “this is a very exciting growth area for both Veridata and ourselves in this business structure, and will offer new services to our existing clients and new businesses, and also help to develop the services of Veridata’s existing clients who may well benefit from the other mailroom services and contracts that we already offer”.

Veridata has closed its facility in Chester and will now operate from the highly secure Warrington facility of Totalpost where it will continue to provide its closed loop solution for returned and undelivered mail under the group ownership of Totalpost.   Its commitment to the environment remains as constant as always with the continued secure and safe destruction of all waste paper, which is recycled and contributes to cutting the carbon footprint of Veridata’s clients.  Returned, unwanted and undelivered mail produces vast amounts of waste paper and 80% of the carbon footprint for direct mail pieces lies in the ‘end of life’ solution.

Veridata have been setting the standards in returned mail management since 1996, and in conjunction with Totalpost Services Plc will continue to develop bespoke solutions for its proven, specialist, automated and quick turn around service for processing this sort of mail from anywhere in the UK.

With recent changes in the World of direct mail, increasing attention is being focussed on returned and gone-away mail and its impact on the environment. For companies that send out large quantities of mail there is a ‘producer responsibility’ for the ‘end of life’ solution for their undelivered and

returned mail and Corporate social responsibility.  The Veridata division of Totalpost Services has the complete solution.

End.

Posted in 'Gone away' mail, 'gone aways', Carbon Footprint, CodEffect 2d bar code, DMA, Direct Mail, PAS2020, Returned and Undelivered Mail, Sustainable Mail, TNT Post | No Comments »

Are Direct Mail Businesses Thinking About Green Issues Enough?

Tuesday, September 28th, 2010

Veridata is trying to educate the Direct Mail industry about the benefits of processing their returned and undelivered mail. For 14 years we have been processing the the returns to MBNA who enlightened and well a head of their time have been ensuring that their returns have been and are handled responsibly.

Too many companies that send out large quantities of mail/catalogues do not address this issue of corporate social producer responsibility for the ‘end of life’ solution for their undelivered and returned mail.

A contributor to CO2 waste in the UK is, Returned, unwanted and undelivered mail its produces vast amounts of waste paper and 80% of the carbon footprint for a piece of mail is in the ‘end of life’ solution. The DMA’s BSI Standard PAS2020, the Royal Mail’s Sustainable Mail, TNT’s Greenpost and the new EU directives on landfill are going some way to address the issue of ‘producer responsibility’ that all waste paper generated is disposed of acceptably.

Veridata provides a specialist and automated quick turn around service for processing Returned and Undelivered Mail.

It saves money not mailing the same customers again, helps mitigate the opportunities for identity fraud and it is friendly to the environment as all waste is recycled thus reducing carbon footprint.

See article by

Are British Businesses Thinking About Green Issues Enough?

Written by Ben Thornhill

Friday, 16 July 2010 13:27

http://www.tchc.net/blog/38-business-operations/226-are-british-businesses-thinking-enough-about-green-issues

Posted in 'Gone away' mail, 'Green Tax', 'gone aways', Banking, Carbon Footprint, Carbon Reduction Commitment scheme, DMA, Direct Mail, Identity Fraud, PAS2020, Recycling paper, Returned and Undelivered Mail, Royal Mail, Sustainable Mail, TNT Post | No Comments »

TNT survey reveals a third of donors give after receiving direct mail

Tuesday, August 31st, 2010

By Sophie Hudson, Third Sector, 31 August 2010

TNT survey reveals a third of donors give after receiving direct mail

Cathy Pharoah, director of the Centre for Charitable Giving and Philanthropy, says direct mail remains “hugely important”

One-third of people who make donations to charity are prompted to do so by receiving direct mail from the organisation in the post, according to a survey by delivery company TNT.

The poll of 2,000 British adults found that 57 per cent of those who respond to mail appeals do so by post.

It also found that 10 per cent of respondents would use information sent through the post to find out more about a charity, but 87 per cent of people would go online.

Cathy Pharoah, director of the Centre for Charitable Giving and Philanthropy, said it was important for charities to develop an integrated multimedia approach to fundraising.

This should include online avenues, mobile phones and texts, as well as more traditional methods such as post, she said.

“Direct mail may not always be the most cost-effective way for charities to fundraise, but it is still a hugely important way for charities to get their message out. It is particularly important for the many donors who still prefer to give through cheques sent in the post,” she said.

Nick Wells, chief executive of TNT Post, said: “This survey shows that direct mail or door-drops, both on their own or part of a multimedia strategy, continue to deliver results.”

Charities sending out large amounts of direct mail should be aware that Returned, unwanted and undelivered mail produces vast amounts of waste paper and 80% of the carbon footprint for direct mail pieces lies in the ‘end of life’ solution.  Veridata recycles all waste paper.It also wastes money.

Posted in 'Gone away' mail, 'gone aways', Carbon Footprint, Carbon Reduction Commitment scheme, Charities, Direct Mail, PAS2020, Recycling paper, Returned and Undelivered Mail, TNT Post | No Comments »