Direct Mail/ Catalogues Save up to 50% on your returned and ‘gone way’ mail



In partnership with Arbutus Ridge we process their CodEffect 2d barcode, a powerful method of encoding large amounts of data. Successfully used by many organisations including HMRC and Tesco, reults for the latter in the first six months – a 50% reduction in its operational costs for returned mail.

It attracts a lower charge rate to capture than standard alpha/numeric data and we can return the data files on a daily basis if required.

Veridata now offers this encrypted 2d bar-coding system which means that capture of name & address, campaign codes etc. is considerably cheaper and enables us to offer our customers great savings for processing their returned mail.

CodEffect capture solution offer a fixed charge, regardless of the amount of data captured.

The CodEffect service has two distinct elements – simple data capture from returns and

data verification & enhancement. If required it can explain the reason for returns by

running them against a number of industry wide data sets.

The discreet  two- dimensional  barcode can be set in various places in or outside the envelope

For the ‘core’ data capture service the price is simply based on the number of scans performed – the amount of data captured is irrelevant. There is no charge for the software or creation of  a barcode.

Also included in the cost is the destruction and responsible disposal of all waste paper, which is recycled locally; this helps reduce your carbon footprint. Our service also helps you to comply with EU Directives on Landfill PAS2020 and Royal Mail’s Sustainable Mail.

Technical Requirements

Veridata in partnership with Arbutus Ridge will provide all software required to manage the printing of the CodEffect 2d barcodes free of charge and will work alongside the Client and chosen print company to install and test the process. Full technical requirements will be produced on agreement of contract.

Supplied as Windows DLL’s, which you can integrate using Visual Basic

For further information please contact

Tim Craig Business Development Director

Tel: 07970 759282 email: tim.craig@veri-data.co.uk


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